How to Make Fitzroys Storm Glass

Step by step instructions to Make Fitzroys Storm Glass Chief naval officer Fitzroy (1805-1865), as administrator of HMS Beagle, partook in the Darwin Expedition from 1834-1836. Notwithstanding his maritime profession, Fitzroy accomplished pioneer work in the field of meteorology. The Beagles instrumentation for the Darwin Expedition incorporated a few chronometers just as gauges, which Fitzroy utilized for climate estimating. The Darwin Expedition additionally was the primary journey under cruising orders that the Beaufort wind scaleâ was utilized for wind perceptions. Tempest Glass Weather Barometer One sort of indicator utilized by Fitzroy was a tempest glass. Watching the fluid in the tempest glass should show changes in the climate. In the event that the fluid in the glass was clear, the climate would be splendid and clear. On the off chance that the fluid was shady, the climate would be shady too, maybe with precipitation. On the off chance that there were little spots in the fluid, moist or foggy climate could be normal. An overcast glass with little stars demonstrated rainstorms. On the off chance that the fluid contained little stars on radiant winter days, at that point snow was coming. On the off chance that there were enormous drops all through the fluid, it would be cloudy in calm seasons or frigid in the winter. Precious stones at the base demonstrated ice. Strings close to the top implied it would be blustery. Italian mathematician/physicist Evangelista Torricelli, an understudy of Galileo, developed the gauge in 1643. Torricelli utilized a section of water in a cylinder 34 ft (10.4 m) long. Tempest glasses accessible today are less unwieldy and effortlessly mounted on a divider. Make Your Own Storm Glass Here are guidelines for developing a tempest glass, portrayed by Pete Borrows in light of an inquiry posted on NewScientist.com, credited to a letter distributed in the June 1997 School Science Review. Elements for Storm Glass: 2.5g potassium nitrate2.5g ammonium chloride33 mL refined water40 mL ethanol10g camphor Note that man-made camphor, while unadulterated, contains borneol as a side-effect of the assembling procedure. Engineered camphor doesnt function just as characteristic camphor, maybe in view of the borneol. Break down the potassium nitrate and ammonium chloride in the water; include the ethanol; include the camphor. It is encouraged to disintegrate the nitrate and ammonium chloride in the water, at that point blend the camphor in the ethanol.Next, gradually mixâ the two solutionsâ together. Including the nitrate and ammonium answer for the ethanol arrangement works best. It additionally assists with warming the answer for guarantee total mixing.Place the arrangement in plugged test tube. Another strategy is to seal the blend in little glass tubes as opposed to utilizing a stopper. To do this, utilization a fire or other high warmth to pleat and dissolve the highest point of a glass vial. Regardless of what strategy is chosen to build a tempest glass, consistently utilize legitimate consideration in taking care of synthetics. How Storm Glass Functions The reason of the working of the tempest glass is that temperature and weight influence dissolvability, some of the time bringing about clear fluid; different occasions making precipitants structure. The working of this kind of tempest glass isn't completely comprehended. In comparative indicators, the fluid level, for the most part splendidly hued, goes up or down a cylinder because of climatic weight. Absolutely, temperature influences solvency, yet fixed glasses are not presented to the weight changes that would represent a great part of the watched conduct. A few people have suggested that surface communications between the glass mass of the gauge and the fluid substance represent the gems. Clarifications now and then incorporate impacts of power or quantum burrowing over the glass.

Indo Anglian Literature Free Essays

Will Closing a Credit Card Affect Your Credit Score - OppLoans

Will Closing a Credit Card Affect Your Credit Score - OppLoans Will Closing a Credit Card Affect Your Credit Score? Will Closing a Credit Card Affect Your Credit Score?It might seem odd, but closing a credit card can actually hurt your score, especially if its one of your oldest cards and/or carries a high credit limit.There are a lot of myths out there surrounding credit scores and credit-related topics. But sometimes a thing that sounds like an urban legend turns out to be true! If you’re skeptical that closing a credit card could hurt your credit score, well, you’re in for a bit of a shock.Yes, it will affect themâ€"probably for the worse.Credit scores are complicated, with a number of factors coming together to make up that single three-digit number. There are many different things you can do to hurt your score and many things you can do to help it. Plus, context matters.If you have multiple credit cards and cancel a card with a modest credit limit that youve only had for a couple of years, there may be very little impact on your credit score,” said Timothy G. Wiedman, professor emeritus of Management and Human Resources at  Doane University (@DoaneUniversity).“On the other hand,” he added, “if you only have two or three credit cards and cancel your oldest card that youve had for a dozen years that had a $15,000 credit limit (and that was the card with your highest limit), it may matter quite a bit.”So what gives?“Credit scores take into account how long youve had your credit card accounts and the percentage of your total credit limits that you utilize,” explained Wiedman. “So if you cancel your oldest account (especially if it has a healthy credit limit), it can matter a lotâ€"especially if you only have one or two other (much newer) cards.”How credit scores work.In this piece, we cover two different parts of your credit score at length. We don’t want you getting lost, so here’s a brief refresher on how credit scores work.Your FICO credit scoreâ€"created by the FICO companyâ€"is a three-digit number between 300 and 850. The higher your score, t he better your credit.FICO credit scores are based on information taken from your credit reports, which track your history as a borrower and user of credit over the past seven years. (Some information, however, will stay on your report for longer.)You score is made up of five different categories of information:Payment history: This makes up 35 percent of your score. Basically, do you pay your bills on time?Amounts borrowed/credit utilization: This makes up 30 percent of your score, and it tracks how much money you’ve borrowed.Length of credit history: This makes up 15 percent of your score. The longer you’ve been borrowing money, and the longer you’ve had revolving accounts (like credit cards) open, the better.Credit mix: 10 percent of your score. What different types of credit (credit cards vs personal loans vs home/auto loans vs student loans) do you have? A more diverse mix is better.New credit inquiries: 10 percent of your score. Have you recently made a bunch of inquirie s for new loans or lines of credit? If you have, maybe that’s a sign that you’re desperate to borrow more money …If you have bad credit and you want to know why, you should order a free copy of your credit report, which you can do by visiting AnnualCreditReport.com. To find out where you need to do better, look at your payment history and your credit utilization. Together, they make up 65 percent of your total score.Closing a card hurts your credit utilization ratio.Whether you get stung when you close a credit card account depends on a measurement known as the balance-to-limit ratio or credit utilization ratio. This compares how much credit is available to you to how much credit you actually borrow,” explained Stephen Hart, CEO of  Cardswitcher.A high balance-to-limit ratio, where you borrow a large amount of money, is usually considered a sign of increased financial risk by lenders and a low balance-to-limit ratio is considered good.”Still not sure how your credit utiliz ation ratio works? Here’s an example from CPA Logan Allec  (@moneydoneright), owner of personal finance website  Money Done Right:“Lets say you have a total credit balance of $4,000 across all your credit cards.  Now lets say you have a total credit limit across all of your credit cards of $20,000. In this case, your total utilization rate is 20 percentâ€"or $4,000 divided by $20,000.“Now, what if one of your credit cards has a $10,000 credit limit, and you cancel it? In this case, your total credit limit across all of your credit cards would go down to $10,000. What would happen to your total utilization rate?  It would skyrocket to 40 percentâ€"or $4,000 divided by $10,000, which could adversely affect your credit score.”For the sake of your credit score, it’s best to keep your credit utilization ratio below 30 percent. Even if you’re paying off your cards every month, you should try to avoid accruing more than 30 percent of your total limit at any one moment in time .And if you’re thinking about closing that one card that has a super high credit limit, maybe don’t.Closing old cards dings your credit history.Remember, the length of your credit history doesn’t just measure how long you’ve been using credit, it also tracks how long you’ve been using specific accounts. The longer you’ve had a credit card, the more it helps your score.“While its not as weighty a factor as payment history or credit utilization,” says Allec, “its still worth paying attention to.” And he’s right! Closing your oldest card will lower the average age of your accounts, likely dropping your score.“This is why I keep my oldest credit cardâ€"the one I opened in collegeâ€"open,” added Allec. “Even though I dont use it because its rewards structure is a boring one percent back on everything.”And if you’re not certain which of your credit cards is the oldest, Allec offered this tip: “Make a list of all of them and see if you can see online which one is the oldest based on their statement dates.”Looking to erase past mistakes? Not so fast. One of the reasons that someone might look to close an old card is because they think it will remove any bad information related to that card from their report.Unfortunately, it will not.Bear in mind that the credit card isnt erased from your credit record straight away,” said Hart. “Negative entries usually stay on your credit record for around seven yearsâ€"so it isnt necessarily a quick fix for making your credit history appear rosier than it actually is.”“The good news,” he added, “is that positive entries stay on your credit record for much longerâ€"usually a decade.Keep them openâ€"just don’t use them.As you can see, the reasons for keeping an old card open are generally more compelling than the reasons to close it. Still, in case you’re not convinced, here are a couple more common reasons that people close their old credit cardsâ€"and ways that you can get around them:“If your newer cards provide better reward deals, just use them as your main cards while using the older, longstanding card once in a while to keep that account active (and keeping its high credit limit as part of your credit file),” said Wiedman.“If you have high balances on other credit cards, you might find that youre faced with charges when you try to close your credit card account. A way to avoid this to make sure that you pay off the balances of all your accounts in full before you try to close any,” offered Hart.“If your reason for wanting to cancel a credit card is its high annual fee, call the credit card company to see if they will waive it for the year,” advised Allec.Just make sure you don’t do one thing, and that’s to start using the card to spend beyond your means and rack up excess debt! To learn more about managing your debts responsibly, check out these other posts and articles from OppLoans:Financial Priorities: Which Debts Should You Pay Off F irst?The Debt Avalanche Will Help You Pay off Debt for LessSo You’ve Maxed out Your Credit Cards … Now What?Student Loans: To Pay or Just to SaveDo you have a   personal finance question youd like us to answer? Let us know! You can find us  on  Facebook  and  Twitter.Visit OppLoans on  YouTube  |  Facebook  |  Twitter  |  LinkedIN  |  InstagramContributorsLogan Allec (@moneydoneright) is a CPA and owner of the personal finance website  Money Done Right.    After spending his twenties grinding it out in the corporate world and paying off over $35,000 in student loans, he dropped everything and launched  Money Done Right  in 2017.    His mission is to help everybodyâ€"from college students to retireesâ€"make, save, and invest more money.    Logan resides in the Los Angeles area with his wife Caroline.After working in the financial industry for several years, Stephen Hart left his role as Chief Financial Officer at WorldPay to launch the UK’s first payment processing comparison s ite, Cardswitcher. Nowadays, he helps SMEs save money on their payment processing costs.After 13 years as a successful operations manager working at two different ‘Fortune 1000’ companies, Dr. Timothy G. Wiedman spent the next 28 years in academia teaching college courses in business, management, human resources, and retirement planning.  Dr. Wiedman recently took an early retirement from  Doane University (@DoaneUniversity), is a member of the Human Resources Group of West Michigan and continues to do annual volunteer work for the SHRM Foundation. He holds two graduate degrees in business and has completed multiple professional certifications.

Summary Of The Novel And Stevenson Presentation Of Him

Page-1 Gaurav Khanna Student ID- 200369948 Professor Alexis McQuigge English 100 29 November 2015 Importance of Dr. Lanyon in the novel, and Stevenson presentation of him. Dr. Lanyon was a lively, jovial and chummy guy. Nobody dislikes Dr. Lanyon as he s half-Santa Claus and half-that one awesome high school chemistry teaches who really liked to create explosions and booms. He was not only a funny and childish person but also a gentleman of equal social stature to Mr. Utterson and Dr. Jekyll and above all facts, these three men have been good friends since childhood. However there was a big and strong argument was going on between Dr. Lanyon and Dr. Jekyll about ten years before the events of the novel actually took place. At one point of time Dr. Jekyll referred Dr. Lanyon as a hide-bound pedant from which it can be deduced that he was a more rational, logical, and punctual than his former friend i.e. Dr. Jekyll. Lanyon was a man of science and a strong believer in logic, it can be imagined with this only that would have been pretty much heart robbing for such a gentleman to watch his best friend undergo a supernatural switcheroo from decent and God- fearing to evil-oozing. Such a bad sight would have been a difficult scenario for Lanyon to believe in. Hence, rather than believe it, he choose to die. He is also the only person who actually witnessed the transformation of Jekyll. His account of this incident was found very amusing to the reader. According toShow MoreRelatedFrancis Bacon15624 Words   |  63 Pagestrue moralist. His morality is a saleable morality. He is a moralist-cum-worldly wise man. Bacon appears as a moralist in his essays, for he preaches high moral principles and lays down valuable guidelines for human conduct. Some of his essays show him as a true lover and preacher of high ethical codes and conducts. For instance, in â€Å"Of Envy†, he puts: â€Å"A man that hath no virtue in himself, ever envieth virtue in others.† Then, in his essay â€Å"Of Goodness and Goodness of Nature† he says: â€Å"But inRead MoreAgency Theory: an Assessment and Review9496 Words   |  38 Pagesproblems having a cooperative structure. One day Deng Xiaoping decided to take his grandson to visit Mao. Call me granduncle, Mao offered warmly. Oh, I certainly couldnt do that, Chairman Mao, the awe-struck child replied. Why dont you give him an apple? suggested Deng. No sooner had Mao done so than the boy happily chirped, Oh thank you, Granduncle. You see, said Deng, what incentives can achieve. (Capitalism,1984, p. 62) Agency theory has been used by scholars in accounting (e.gRead MoreStrategy Safari by Mintzberg71628 Words   |  287 Pagesenvironment. A basic premise of thinking about strategy concerns the inseparability of organization and environment. . . . The organization uses strategy to deal with changing environments. †¢ The substance of strategy is complex. Because change brings novel combinations of circumstances to the organization, the substance of strategy remains unstruct ured, unprogrammed, nonroutine, and nonrepetitive †¢ Strategy affects overall welfare of the organization. ... Strategic decisions . . . are consideredRead MoreProject Mgmt296381 Words   |  1186 PagesImprovement, First Edition Simchi-Levi, Kaminsky, and Simchi-Levi, Designing and Managing the Supply Chain: Concepts, Strategies, Case Studies, Third Edition Sterman, Business Dynamics: Systems Thinking and Modeling for Complex World, First Edition Stevenson, Operations Management, 10th Edition Swink, Melnyk, Cooper, and Hartley, Managing Operations Across the Supply Chain, First Edition Thomke, Managing Product and Service Development: Text and Cases, First Edition Ulrich and Eppinger, Product DesignRead MoreOne Significant Change That Has Occurred in the World Between 1900 and 2005. Explain the Impact This Change Has Made on Our Lives and Why It Is an Important Change.163893 Words   |  656 Pagesneglect. The fact that the most recent phase of the human experience is usually covered only at the end of a multiterm sequence of world history units has meant that it often ends up becoming a rushed add-on of rather random, abbreviated capsule summaries and general overviews. In view of the fact that no phase of history can begin to match the twentieth century in terms of the extent to which it has shaped the contemporary world, this marginalization is particularly pernicious and has been at times

Video Game Industry The Revolution - 1117 Words

Adonis Linares-Velasquez 10/06/16 Video Game Industry: The Uprising Video games are luxury items owned by consumers of all ages. A worldwide phenomenon, video games delivered an impact towards social and technological society. The industry is flourishing, and will continue to flourish for the upcoming years. The expansion of such said luxury items comes with its set of pros and cons. Video games are an example of controversy and benefits. As many as ninety-seven percent of US kids age 12-17 play video games, contributing to the billion-dollar video game industry. The unprecedented technological advancements to this entertaining culture have caused many gamers to acknowledge it as the ultimate fantasy. According to many studies, video games can increase aggressive behavior, cause emotional outbursts and decrease inhibitions in many people. Social scientists have been studying and debating the effects of video game violence since the 1980s and such issue is especially relevant today, because the games we see today are more realistic and bloodier than ever. Studies claiming a causal link between video game violence and real life violence are flawed with many studies failing to control the factors that contribute to children becoming violent. For example, family history, family care, mental health, social skills, etc.†¦ Most studies do not follow children over long periods of time, as a result, video game experiments often have children playing a game for as little as tenShow MoreRelatedSteam: The Largest Software and Gaming Community Hub755 Words   |  3 PagesSteam is the largest software and gaming community hub ever used to distribute video games and related media online. Steam makes up over 75% of all computer game sales and as of 2012 Steam now offers software for music creation, video editing, video game creation, and much more on top of the 3,000 games they have in the ‘cloud’ as well. Steam provides its users, which includes over 75 million people, with automatic content management, an interactive pr ofile, friends, groups, chats, networking, matchRead MoreReaching the Next Level: The Rise of Video Game Popularity688 Words   |  3 Pages The video game industry has grown into a colossus of today’s business world over the past forty-three years. Constantly adapting to the changing market, in order to make a profit off of a popular form of entertainment, the video game industry is continually expanding. But, two very important questions, about the industry, exist: Why has the industry become so popular, and where will that popularity lead? By the trend that the industry has shown video game popularity is due in part to the industry’sRead MoreThe Effects Of Video Games On The Video Game Industry791 Words   |  4 PagesAn Atmosphere Unknown This is the future of the video game industry. Imagine looking through the eyes of your favorite video game character but in reality, you are actual sitting on the couch. Look to the left and you see R2-D2 trying to communicate to you. To the right, you have rebel fighters shooting at storm troopers that are attacking your home planet. Virtual reality lets you do all of this from the comfort of your home. However, Augmented reality lets you do this as well, but it is less virtualRead MoreData Collection And Information Technology Essay1638 Words   |  7 Pagesdeveloping to adapt the revolution of information technology and one of them is cloud gaming. The study explains what cloud gaming is, and look at some detail of its overview and general architecture. After that , ways to assess and minimize the latency issues arising in the â€Å"on-demand† gaming environment are studied. Through a large-scale measurement study that the current cloud computing infrastructure is unable to meet the strict latency requirements necessary for acceptable game play for many end-usersRead MoreInformative Speech Evolution of Video Games Essay945 Words   |  4 Pagesworld of video games. Ever since then technology has grown incredibly now making a fun hobby out of it that people can really enjoy. I myself have made it a hobby and try to keep up with all the latest devolvement’s in the gaming world. Some of my fondest memories are from when I was about 4 years old and I would wake up and go play Mario with my grandpa on my old Nintendo 64. Today I’m going to explain the past of video gaming, where we are today and what is to com e of the video games in the futureRead MoreGameplay Video Game Platforms For The Future1156 Words   |  5 PagesFormatting Video Game Platforms for the Future Video games have hugely impacted world culture since the late 1970’s. Video game companies like Atari and Midway helped lead this digital revolution by introducing arcade games such as Pong, Pac-Man, and Asteroids. Though Atari and Midway receive the most recognition for beginning this videogame revolution, none of this would have been possible if not for Japanese companies like Namco and Taito, who created the software for such games. Because of companiesRead MoreComputers And The Pc Revolution1126 Words   |  5 Pagesanalog computers were developed during WW2, and they rapidly advanced into the 50s, and 60s. However, by the 70s the Digital Age was on the horizon. Giants like Apple, IBM, and Microsoft pushed development through the 80s; the PC Revolution had begun. The PC Revolution had a profound impact of millions of lives, transforming not only America but the entire world by opening new sales markets, and changing the way they interact with other humans. Microsoft, IBM, Dell, and Hewlett-Packard(HP) are nowRead MoreThe Violence Of Video Games971 Words   |  4 PagesMost kids today play video games to entertain themselves and it’s their hobby. Today kids and even young adults play games like Grand Theft Auto V (GTA V), Call of Duty, and Fallout 4. All three of these games were one of the top games of their respective year of release. What do they all have in common? They depict violence in a way that its becoming more realistic every year they’re sequels are released. But what’s up with people blaming video games for mass shootings and other heinousRead MoreVideo Games Affect Our Lives1563 Words   |  7 PagesParents have always claimed that video games corrupt a child’s well-being, but many of them don t know what video games are actually doing to our minds and body. In fact, video games affect several different aspects of our lives, including our social lives, physical health, and behavior tendencies. With video games becoming an active member in almost everyone s daily life, a more intrusive study is required, detailing the precise effects and what exactly their implications could be for this up-and-comingRead MoreNintendo: Pioneers in the Video Game Market983 Words   |  4 PagesNintendo started as a small Japanese business by Fusajiro Yamauchi near the end of 1889 as Nintendo Koppai. Based in Kyoto, Japan, the business produced and marketed a playing card game called Hanafuda. In 1956, Nintendo’s president Hiroshi Yamauchi began to realize the limitation of playing card s business because it was viewed as a mere tool of gambling. In order to overcome the limitation, Nintendo struck a deal with Disney in 1959 which allowed them to put Disney characters on their playing cards

David Hume s Theory Of Knowledge - 1507 Words

David Hume’s statement that the most lively thought is still inferior to the dullest sensation, is a rather divisive, as there are individuals who agree with the statement in question and those who disagree. In order to analyse such statement thoroughly it is crucial to elaborate on concepts such as sensations and impressions and ideas, as well as Hume’s theory of knowledge. David Hume while a sceptic, he was also (Fisher 2011, :527–528) well known for his empiricist, naturalist approach to philosophy.(Warburton,1998 :77) The main idea of philosophical scepticism is that there can be no knowledge without a justification, therefore in order for a belief to be considered as true, there should always be a reason behind said belief. Scepticism is generally a school of thought, where it is deemed impossible to have adequate information behind a thesis;(Perry,Bratman, 2013, :136) David Hume however did not follow the doctrine of the academic sceptics that rejects the e xistence of knowledge. He also questioned the traditional view that humans are mainly rational beings. (Warburton,1998 :78-79) Hume’s work contains empiricist beliefs, since he was an empiricist himself, therefore he acknowledges that the main source of knowledge is sensory experience. Hume uses the term perception for any contents of experience, it can be described as the equivalent of Locke’s idea, a perception occurs when an individual is sensing, feeling, remembering, imagining etc and they are two categories ofShow MoreRelatedDavid Hume And Renee Descartes s Theories Of Knowledge And Ideas1356 Words   |  6 PagesPhilosophers David Hume and Renee Descartes have opposing views about the origination of ideas. Hume claims that all ideas are copies of impressions, which come from sensation. Descartes disagrees with this, arguing that in order to obtain knowledge, there must be a rational method for obtaining it, and that the senses are not a reliable source. This essay will present both philosopher’s arguments and compare and contrast each perspective regarding matters of knowledge and ideas. I will then argueRead MoreDavid Hume Essay1210 Words   |  5 PagesDavid Hume Hume, David, 1711-76, Scottish philosopher and historian. Hume carried the empiricism of John Locke and George Berkeley to the logical extreme of radical skepticism. He repudiated the possibility of certain knowledge, finding in the mind nothing but a series of sensations, and held that cause-and-effect in the natural world derives solely from the conjunction ofRead MoreKant And David Hume Views On The Matter1457 Words   |  6 PagesKant and David Hume views on the matter. Both are life changing philosophers with very opposing views. One sees the feelings in human nature while the other seems to see nothing but rationality. One can argue both are used but according to these two there is only one or the other dominating the brain of individuals. Both philosophers give a compelling insight as to which is truly dominant, and out of the many examples they use to prove a point , there is a similar example put into both theories, suicideRead MoreAnalysis Of John Locke, George Berkeley And David Hume1657 Words   |  7 PagesEmpiricism is an approach to philosophical thinking assuming that all human knowledge arises originally from sense-experiences. John Locke, George Berkeley and David Hume are most notably known for the branch of empirical philosophy. Philosopher David Hume discusses what he believes are â€Å"bundles of perception.† He argues that we can never experience the objective world and alternatively only observe patterns. According to Hume, there are two methods used to detect these patterns, unit and continuityRead MoreWilliam Of Ockham And David Hume931 Words   |  4 Pagesfascinating parallels between William of Ockham and David Hume, highlighting for example, the Regularist View of Causality. Answer: David Hume William of Ockham Hume did not deny causation. He embraced it. But he did say that empirical methods could not logically prove its necessity, as observations only show a constant conjunction of events, a regular succession of A followed by B, which leads the mind to the inference of cause and effect. For Hume, causality is something humans naturally believeRead MoreDescartes v Hume Essay1542 Words   |  7 Pagescontinuous existence having no other exact equal, i.e. the one and only. Whether or not the specific characteristic(s) used to define self are objectively real, i.e. physical attributes, or purely subjective, i.e. imaginary traits, the concept makes distinct one entity from another. Rationalism is the theory that truth can be derived through use of reason alone. Empiricism, a rival theory, asserts that truth must be established by sensual experience: touch, taste, smell, et al. Rene Descartes, a philosopherRead MoreInto The Woods By Stephen Sondheim Essay1612 Words   |  7 Pagesplay, decis ions that play a very important role throughout the play and the field of ethics. In fact, philosophers such as Immanuel Kant and David Hume– philosophers that extensibly contributed with ethical views regarding respect and dignity– may agree or disagree with the ethical decisions taken by the characters on specific instances. In fact, Kant and Hume have developed a set of views that determine what is right and wrong; very useful to decide whether or not the Baker’s decisions are ethicallyRead MoreEssay about The Regularity View of Causation1721 Words   |  7 PagesDavid Hume is a British empiricist which means that he thought that all knowledge is ultimately rooted in sense experience and that all of our ideas derive from preceding impressions of sense or reflection, this theory had a huge effect on Humes account of causation. In this essay I will look at Humes account of causation and examine if any version of the Regularity View of causation can be defende d. Before we look at the Regularity View of Causation it is important to look at Humes Copy PrincipleRead MoreKant s Philosophy Of Philosophy1220 Words   |  5 Pagescentury, the world was just reeling from the philosophical teachings of David Hume, when Immanuel Kant—Father of Western philosophy—entered the picture. Kant’s â€Å"central question was whether metaphysics—as the science of being itself—objects as they exist fundamentally and independently of our perceptions and interpretations, is possible† (Richards 1). It is said that Kant was sent to rescue philosophy from the hands of Hume. After consulting Hume’s works, however, Kant came to the â€Å"conclusion thatRead MoreStructuralism : Social Science And Humanities1073 Words   |  5 Pagesfocuses on recurring patterns of though and behavior. Psychology intergrades with philosophy in many ways. With the ideas and concept brought into play by British Empiricist from the 1600â⠂¬â„¢s it open the gates to psychologist and their experimental minds such as the â€Å"father of psychology† Wilhelm Wundt. By the 1800’s E.B. Titchener created his perspectives on structuralism. He focused on human elements on conscious experience. Titchener primarily analyzed this process through the basic laboratory and

Marketing M2 free essay sample

Explain the limitations of marketing research used to contribute to the development of a selected organisation’s marketing plans (M2) In this task I will be looking at the limitations of marketing research, and to do this I will be discussing how marketing research can help develop a marking plan. I will also be looking at the weakness of development in a marking plan. I will also be comparing the two techniques, SWOT and PEST in terms of their usefulness. From this task I will be using the Business level 3 Book 1 and a few websites which will be referenced in brackets at the end of each paragraph which needs referencing. How market research can help develop a marketing plan? Market research can help a marketing plan because it will give you the precise and exact information on what is needed to create something successful. An example of marketing research helping a marketing plan is when Sainsburys are bringing out a new flavoured crisp. They are doing this because the old flavour is in decline and not selling anymore. Before Sainsburys unveil their products on their shelves, they need to be sure that the new product will sell, so they do research such as surveys, questionnaires, focus groups etc. With the information they have collected from the research, they then can bring out a product that they are sure many people would buy. Doing research helps because , they are so sure that people would like the product and this will increase the sales drastically if they use this strategy for other products as well. What is a marketing plan? A marketing plan is system used when bring out a new organisation, product, feature etc. Following a marketing plan can turn the thing you are creating into something successful. For example, Sainsburys uses the marketing plan when they are diversifying. Diversifying, means creating a new product for a new market. This is risky as you are not sure, if the product is going to be successful or if it will be a complete failure. Limitations of market research- costs effectiveness, and validity of data collected No matter how small or large a market research project may be, any type of research performed poorly will not give relevant results. In fact, all research, no matter how well controlled, and carries the potential to be wrong. There are many reasons why research may not give good results but a common problem is deciding whether the research is really measuring what it claims to be measuring. Marketers must decide how reliable is the information obtained. Would similar results be obtained if another group containing different respondents or a different set of data points were used? For example, if 50 customers participate in a research study focusing on customer service, is the information obtained from these 50 customers sufficient to conclude how all customers feel about the company `s level of customer service? What if the same study was done again with 50 different customers would the responses be similar? Reliability is chiefly concerned with making sure the method of data gathering leads to consistent results. (Reference : Business level 3 Book 1) Budgetary limitation Budgetary limitation is an important factor when it comes to marketing research. It is important because it involves keeping within a limit when trying to research a successful product. Sainsburys main factor of making a product successful is through advertising. The marketing sector of Sainsburys budget them equally. For example, they would put money aside for advertising, put money aside for primary, secondary, and put money aside for material and labour costs. It can be expensive for Sainsbury’s to gather and process data, many organisations may lack the expertise to conduct surveys to collect primary data whatever the benefits are which would be beneficial to the business. They also may lack the funds to pay special market research groups to collect such data for them. This will mean that organisations including Sainsbury’s will rely on data which is from secondary sources which can be inaccurate but would use them as it would be cheaper. Time limitation When doing research for a new product it is important that you have a period in completing your product. With a big and successful company such as Sainsburys who bring out new products every week, it common that before they start the set out aims and objectives. With the aims and objectives, you can stay on task and bring out a great product. (Reference: http://www.  managementstudyguide. com/limitations-marketing-research. htm) Sainsbury’s have to ensure they make changes regarding customer needs as quickly as possible. This is important because if Sainsbury’s don’t act on customers’ needs they will possibly decline and lose their current market position because customers will go to its competitors such as Asda or Morrison’s etc. This shows that Sainsbur y’s have to make decisions as soon as possible in order to maintain their position in the market and to be better than its competitors through improvement. This will also contribute to Sainsbury’s keeping a good reputation which will also help to attract new customers. Reliability of the data When bringing out a new product for an organisation like Sainsburys it is important that primary and secondary market research that you have collected is reliable and true. If the data that has been collected unreliable, then this could lead to bringing out a new product that will go in decline straight away. Furthermore, there will be a loss in income as the money used to research was a waste. Reliability is an important limitation for market research because any research which Sainsbury`s collect or have collected has to be accurate or it can cause Sainsbury’s to make unnecessary changes or improvements. This means that data quality has to be accurate so in order for Sainsbury`s to achieve the interviewers and representatives should have balanced results and not biased ones as this will lead to inaccurate/anomaly results. Some methods which can be done by Sainsbury’s to insure accurate data is collected can be expensive but will give Sainsbury`s a higher chance to get reliable data. For example if Sainsbury’s conduct a project to gather research it would take them many months in designing it which would lead to a long process for the marketing manager to make any decisions. This means that any research project which is needed to be carried should be organised appropriately and the results/data should be made available to the marketing manager to make any key changes. Legal and ethical constraints The data protection act that was enforced in 1998 is a good example for the legal and ethical constraints when it comes to marketing research. Sainsburys has many competitors, which means that all the information that they collect can be secured. If any competitor was to use the information, they can be taken to court and ultimately be sued. (reference: http://www. tutor2u. net/business/marketing/research-limitations-constraints. html) The data protection act would be a good example for this particular constraint. This is because Sainsbury’s researchers have to be careful when collecting and holding personal data. They have to be sure they keep the data safe and only use it for lawful purposes and also should only be kept for a necessary time period. Furthermore it has to be clear to why data has been collected and the consent of participants must be obtained. There are also various guidelines which are laid down by different organisations as the Market Research Society. This is although not legally binding will encourage Sainsbury’s to deal with members of the public ethically The weaknesses of marketing research in the development of the marketing plan Many weaknesses occur when collecting market research. The types of research that Sainsburys uses are focus groups, face-to-face interviews, surveys and questionnaires and secondary research such as research from the internet. The weakness in focus groups is that if you ask the wrong questions you will get the wrong answers. If you get the wrong answers then you will end up creating a product that people do not want. The same weakness happens to face-to-face interviews. Surveys and questionnaires is an important feature when it comes to creating a new product. However, there are a few weaknesses when it comes to doing it. For example, if Sainsburys want to find out what new flavours of crisp the public would want then they would create surveys and go on the streets. If they go on a miserable Monday at eight oclock in the morning, the likelihood of getting reliable information is very slim. The weaknesses of secondary research is that wherever you got the information from, whether it be from the internet, leaflets etc there is a chance of the information being false and unreliable. Comparison of SWOT and PEST The SWOT and PEST analysis are both very effective, simple methods to show business managers what situation they are in. Using these two analytical techniques they can determine where to go and what to do in future for the company. They must always be used together at all times as when they are used like this they can be put to maximum use. This is because the SWOT looks at all of the internal factors of a business such as the strengths of their marketing operations and also the weaknesses in the business, this could be poor sales in a particular month for example. The SWOT helps identify what the weakness is and how to improve upon it. The PEST is different and looks at the external factors of the business such as the political views and economic state of a country or specific area. When looking at the external factors it gives a stronger sense of security for the business as it knows what is happening outside of the organisation. Like I stated previously, these analytical techniques must always be used together to get an overall view of the business and its problems or achievements. The downside of the PEST analysis is that if you are looking too much at the external factors of your market and not putting enough focus on your internal factors you could end up losing profits and lose focus of the core goals of the business. The PEST requires enormous amounts of market research to get a clear view on what is happening but even when you have gathered this information and put it to use it could still be incorrect because the external factors of any business change all the time and this could be a really frustrating and hard way to evaluate your business. The SWOT analysis also has its downsides as because you have to look at the individual strengths and weaknesses of the business the chances are that the manager will be very biased and won’t want to expose many weaknesses as it may reflect badly upon him. When conducting the SWOT analysis you need someone who is willing to put their hands up and expose the weaknesses of the business and also to not over exaggerate their strengths. It is only this way that a business will really gain anything from the SWOT analysis. Looking at the two in comparison you can clearly state that there is no ‘better’ analysis as without each other they will leave themselves at risk of losing profits. Both require an extensive upkeep, PEST more than SWOT, and constant evaluation of what to do and how to look at the results. There is no doubt that the results for the market research will have to be done monthly or maybe even less than that. When used correctly in coordination they can make up for promising marketing decisions in the future.